1. Research and Identify your audience
Your website needs to hit the market it is intended for, so research into what is already out there is vital. Who are the market leaders and how could they be improved? Continue reading
As a designer nowadays, there are many networking platforms out there that allow you to show and present your work, however Behance and Dribbble seem to be the most popular platforms. I have used both of them for a number of years now and have observed, as I’m sure other design folk have that one is acting as a digital environment that allows designers to present their process and portfolio. The other is somewhat acting as a showcase for a ‘what you’re working on right now!’ screenshot, in which other designers can ‘like’ or comment on. Continue reading
So this is what life would be like if our experiences with web pages were our experiences with real people… Continue reading
This shiny new Shoot website was lots of fun to design and build. The client is thrilled and we couldn’t be happier! Take a look at the fruits of our labour…. Continue reading
If you don’t know us yet, Hello! We’re Big Eye Deers, a hip, happening, off-the-wall Cardiff web design agency. We listen, we think and we create stunning visuals and kick-ass designs. Well, that and come up with some bucking incredible Deer puns!
With the rise of smart phones and tablets, e-commerce rates are increasing at such a level that businesses need to adapt the way they sell in order to meet demand. People love convenience, and if that means buying whilst sat on a Cardiff Bus, train or the toilet, they will! Continue reading
E-commerce stores are essentially a shop window for customers; get it right and they might just come inside and spend some serious cash… get it wrong and they’ll be gone in the blink of an eye. Poof!
In this post I’m going to take a look at content writing for e-commerce stores; how not to do it and how merchants should treat the exercise. It’s important that content becomes a big consideration and not just slap dash task that’s done because it needs to be. In e-commerce, particularly new e-commerce stores- content can be the decider between a sale and an abandoned cart. In an ever more digital age with many high street retailers deciding to tout their wares online, it’s becoming increasingly important to get it right. Continue reading
Converting visitors into buyers is like navigating a minefield littered with UX bombs if you don’t know how to create for your audience.
UX, or user experience (for those less clued up) is an emotion felt after interacting with a product, brand or website- kinda like that warm fuzzy feeling girls get when buying shoes! It’s this emotional trigger that web designers, developers and even merchants need to consider wrapping into the build at each stage of an e-commerce project. We need to give online shoppers a convenient, enjoyable experience with all the information they might need to inform their buying decision (read our previous blog on the consumer empowerment paradigm); if consumers have all they need, they’ll be far more likely to buy.
So lets get optimising the UX for your customers! Continue reading
All web developers and designers alike will agree that page load speeds are important. from a users perspective there’s nothing worse than trying to get to an area of a site and being kept waiting. It’s like being stuck in a super long queue on a busy Saturday afternoon. Hell – and therein lies the problem. People shop online to avoid that hassle, if they’re being faced with a similar situation from the comfort of their own home they will leave your site and find another. I do it all the time. Continue reading
The UX field has been around for several years despite not being widely known as User Experience Design.
We all know the business case for looking at a website/stores user experience (UX)- It can help make the service you provide easy to use, reduces project risk, cost, and time while improving, efficiency, effectiveness, and end user satisfaction. Continue reading